Culture Must Be Deliberate
"Assessing the Ability to Change Culture"
NACD Directorship Magazine Article
In this age of fast-paced change, intense competition, and a war for the best talent, a resilient and adaptable corporate culture is an essential corporate asset.
Yet the board is often surprised when corporate culture fails.
Most boards recognize that management’s actions create an organization’s culture, and that leaders should “walk the talk.” But few know what’s involved in assessing and changing culture in a rigorous, comprehensive, and data-driven way.
This article provides a quick overview of best practices set forth in the Report of the NACD Blue Ribbon Commission on Culture as a Corporate Asset. It describes how boards should
- Assess the company’s commitment to change along four key dimensions
- Oversee management in identifying and implementing needed interventions
- Seek to modify specific behaviors, not just instill values or tone from the top
NACD Directorship magazine is available only to NACD members, but you are invited to download a complimentary copy of this article.
Complete the form to download your complimentary copy of the article.