Culture as a Corporate Asset:
Translate Values into Value
Organizations with strong, positive cultures have been shown to outperform their peers in customer satisfaction, quality, productivity, and profitability. The absence of a healthy culture can create or increase many types of risks.
Yet, in a recent NACD survey, less than half of directors reported that their boards assess alignment between their company’s purpose, values, and strategy. And only 50 percent say they understand the “buzz at the bottom”—how culture actually translates into norms and behavior among rank-and-file employees.
Culture as a Corporate Asset: Translate Values into Value is the highly relevant topic of this year’s NACD Blue Ribbon Commission Report. Just released at the 2017 NACD Global Board Leaders’ Summit, the report provides directors with the following valuable information:
- A definition and key characteristics of organizational culture
- Priorities for action for the entire board and committees
- 10 strategic recommendations for overseeing culture
The Blue Ribbon Commission Report serves as a practical and actionable guidebook to the oversight of culture as a means of driving sustained success and long-term value creation.
Due to the importance of this topic, NACD has made this report available to the public. Complete the form to download your complimentary copy of the report.
Join NACD to gain access to the 63-page member-exclusive Culture as a Corporate Asset toolkit containing sample board documents, questions that help inform discussion among directors and with members of management, tools to benchmark current practices, and other materials to implement improvements in culture oversight.
Enroll with your board in NACD Full Board Membership before November 15 and receive a 20 percent savings on your board’s annual membership fee.*
*Offer applies to new NACD Full Board Membership